In India, affordable electric scooters of big companies like TVS, Bajaj, Ola and Hero have become quite popular. Ather Energy has also achieved good success with its electric scooter Rizta and has recently crossed the sale of 1 lakh units. Now the company is working on a new cheap electric scooter, which will be named El platform. It can be launched on 2025's Ather Community Day.
Ether has already been making performance-focused scooters such as 450x, but due to their high price, their sales have been limited. Ather then launched Rizta, which is a family scooter and its initial price is ₹ 99,999. It is the cheapest model of the Ather. The design of Rizta is attractive and the price is also fine, so it soon became the bestseller of Ather. But the price of ₹ 1 lakh still looks more for many buyers. Especially when brands like Ola, Vida and TVS are offering cheap scooters from it.
What will be a new scooter
Ether is now bringing a new El electric scooter series to compete with these companies, which will be even more cheap. Ather has not yet given much information about this EL platform, but it is said that this platform will be economical. Its purpose is to make a scooter keeping in mind the customers seeking scooters in the budget. The upcoming scooter features list will not be very long. In this, only simple displays, low connectivity and smart features and limited ride assist features can be found.
The company will provide fast charging facility
The company will also launch its new software system Ather Stack 7.0 in its event. New features will be added to it which will be found in Rizta, 450s, 450X and 450 APEX scooters. The previous Stack 6.0 had features like WhatsApp notification, Alexa command, live location and ping my scooter. Even more advanced features will be given in Stack 7.0. Ether is also bringing a new version of its grid fast chargers, which will facilitate fast charging. Currently, this grid can charge the charger scooter at 1.5 km per minute.
Source: www.tv9hindi.com
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