This company burns in sunroof cars
Sunroof, which once used to identify luxury cars, has become the first choice of common customers today. Sunruff is no longer a glass opening in the roof, it has become a way for today's young customers, a sense of freedom and to join the open sky. Be it family or couples, friends going on a road trip or professionals coming and going to office, everyone needs a car that gives a premium feel inside and lighed from outside.
This is the reason that every other car of Hyundai now includes sunroof. Hundai Motor India has sold more than 11 lakh sunroof cars in India in the last five years. This figure is not just a record, but it shows that Indian customers are now desiring premium features while buying a car.
Sunroof is not just a feature, now it is feeling
Hyundai India has recently started giving sunroof in the lower variants of many of its models, due to which this feature has now become available to more people. The company has an option of sunroof in 12 out of the current 14 cars. This is part of Hyundai's strategy to “democratize technology”. That is, high-end features will no longer be limited to expensive cars. Sunroof is a special feature in Hyundai Creta which is available in some variants. Its price starts from Rs 11.11 lakh and the price of the top model goes up to Rs 20.50 lakh. Available in variants like Sunroof, Creta K (Optional) and SX (O).
Company plan
According to Hyundai, in the first 6 months of this year, 54% of the total domestic sales of the company were such that included sunroof. That is, every other car, which is running on Indian roads today, can show you an open sky. According to Hyundai's COO Tarun Garg, “This milestone shows that Indian customers now want to include the premium experience in their everyday life. We will continue to bring products that are ready for the future on the basis of technology and innovation. Sunroof is no longer a trend, a feeling and Hyundai has done it to reach every house.
Source: www.tv9hindi.com
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